Microsoft Bought Minecraft Mostly Because Of HoloLens


Last September it was revealed Microsoft was taking over Minecraft, buying the property for a whopping $2.5 billion. People understood Minecraft was a valuable property, but they questioned it being THAT valuable. Now Microsoft CEO Satya Nadella says in an interview with The New York Times that they had HoloLens on the mind when making that decision, a product that had not been unveiled at the time.

Indeed, when the first demo was revealed last January of Minecraft working on the HoloLens — a half-virtual reality, half-augmented reality pair of goggles that beam polygon objects into your real field of vision — people went nuts. If it will truly work the way Microsoft plans it to, it could take the game to a whole new level. Bringing the blocks “into the real world” will basically turn children into Microsoft’s goggle-slaves (not even Lego can save us now).

The HoloLens still has a long development road ahead of it before that will become a dystopian reality. But Minecraft is already proving to be a smart investment on its own, appearing as a bright profit-generating spot in an otherwise dismal XBox ledger last quarter.

Microsoft will be revealing more about their plans for the HoloLens at their E3 presentation.

About Peter Paltridge

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